Fundraising for Widening Participation intiatives
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A life-changing gift: Fundraising for Widening Participation intiatives.
In this post, David Haines, Head of Philanthropy, University Programmes at the University of Edinburgh, highlights how their fundraising strategy for institutional projects includes a specific focus on Widening Participation…
Since joining Edinburgh, a few people have told me that they have the best job in the University. They are all wrong – because, in fact, I do.
Based in the Development & Alumni office, I lead on the University’s fundraising strategy for institutional initiatives, chief among which is Widening Participation (WP). I spend a lot of my working week as the conduit between a community of people who give to WP programmes – most of whom are former students themselves – and the scholars who benefit from their support.
Asking graduates to give back to their alma mater is by no means a new idea; in fact, the practice of making a gift to your old University has increasingly become a considered and thoughtful part of the alumni experience in the UK. Put simply, a large and growing number of alumni want to make their experience at Edinburgh more attainable for someone who might otherwise miss out – and, in doing, so create an environment for learning and teaching that is more representative of the world we live in.
My colleagues and I are rightly asked challenging and thought-provoking questions every day: How will you spend my money? How do you know that it’s really needed? What’s my gift going to achieve? For people considering a gift to a WP project, the answers to those questions are straightforward and compelling:
- We spend the money on students: A huge advantage of our University’s commitment to this agenda is that every penny donated to us can go directly to helping a student for whom tertiary education might otherwise be out of reach.
- We know our audience: Every initiative we run, whether it’s an activity day in a primary school, or a programme designed for mature students at an FE College, is based on longstanding experience and insightful partnership. Our donors know they can trust us to reach the people who need their help the most.
- We see the impact: From long-range outcome studies to a handwritten ‘Thank you’ card from a scholarship recipient, our office works across the University to show donors the outcomes that their gifts are achieving. It’s as inspiring for us as it is for anyone else…
I’ve met donors who have been giving to Edinburgh since before our current undergraduates were born. I’ve spoken to alumni who can recall the name of every student who has ever benefitted from the scholarship that they helped to fund. And I could name half a dozen brand-name companies whose scholarship programmes at Edinburgh are among their proudest achievements. Their commitments to this agenda are based on deeply-held values: inclusion, equality, diversity, social responsibility.
Their giving is, above all, thoughtful and informed. Our alumni increasingly expect the University’s commitment to span the student journey, and we often discuss ideas beyond the provision of scholarships. We know that people from non-traditional backgrounds are less likely to apply to university, less likely to accept the offer of a place, more likely to interrupt or abandon their studies, less likely to take advantage of extra-curricular activities, and – probably most importantly – less likely to gain a graduate level job than the rest of the student population.
The four strands of the new Widening Participation strategy, and the projects that advance each of them (like YourEd, Access to the Professions, and Insights), are evidence of the depth and breadth of Edinburgh’s response to these challenges. They are ideas that interest and inspire, and it’s a privilege to represent them.
My focus now is on making the Widening Participation strategy more visible and better known to our alumni and wider community – and, in doing, so encouraging more people to make a potentially life-changing gift to Edinburgh. Our institutional commitment to this agenda, coupled with the human stories we hear every day from our students and staff, make for a message that deserves to be heard, understood, and advanced through philanthropy by our global network.
And it’s my job to help make that happen.
Best job in the University? No question.
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Insights Programme: Connecting with Alumni to support Widening Participation students’ career trajectories.
In this post, Eilidh Steele, Internships Manager at the Careers Service, highlights the Insights Programme, which exemplifies the fourth and final strand of the Widening Participation Strategy: ‘Support to Progress”. This strand ensures that “targeted information, advice and guidance should be easily available to WP students so they build the skills, expertise, experience and networks to make their next step” (WP Strategy 2018 -2021 Guiding Principles). Edinburgh’s Insights programmes is an example of a project directly set up to tackle this issue of ‘social capital’ and support students who do not have the connections or resources to access work experience…
The Careers Service aims to open students’ eyes to the wealth of possibilities ahead of them, while at university and after graduation, helping them to explore new avenues, tap into their talents and build upon their employability with confidence and enthusiasm. To support the Widening Participation strategy, and working in partnership with Development and Alumni, the Widening Participation Team and Edinburgh Global, the Careers Service piloted the Insights programme last summer to provide funded opportunities to help 50 Widening Participation students achieve this.
Gaining professional work experience and building your network can significantly increase your chances of career success. The Insights programme brings together Alumni and students in cities around the world and in Central Scotland. Though a combination of meetings, work-shadowing and short projects, students learn about the career path of the Alumni and their sector or work. The experience helps to increase students’ aspirations, as many who take part have not considered these areas of work open to them, and enables them to access a network that could support them in the future.
Following the pilot of the Insights programme last year, we discovered that the programme delivered on this and more. It supported students to build confidence in their skills and future careers. To put a framework around this, we have introduced an Edinburgh Award and held workshops on professional behaviours, networking and resilience to support students to make the most of their experiences.
The programme provides an opportunity for Alumni to give back to the University by hosting students at their place of work and continuing their relationship with the University. The programme built a sense of community and learning for students and Alumni by bringing together cross discipline groups to have a common experience. Meeting new people and networking can be a daunting business, but if you already have a shared story the obstacle can seem a little easier to overcome. Development and Alumni have engaged the Alumni community to provide these opportunities.
In just three weeks’ time, the 2019 Insights programme students will be setting out on their Insights adventures, meeting with Alumni, learning about themselves and discovering new career paths. This year, we have 64 students travelling to meet Alumni in London, Brussels, New York, Washington DC, Boston, San Francisco, Hong Kong and Singapore on the Global strand of the programme, and 40 students are going to organisations around central Scotland. Over 100 Alumni will be hosting students at their place of work over the week of activity.
Last year, Ellen Harper, a second year Biological Sciences student, had a three-day Local Insight at Re:markable, a leadership and organisational development organisation. Ellen tells us about her experience:
[The Alumni] …talked us through their inspiring careers and were extremely insightful in what they had to say; tailoring their responses to our questions to each of our individual situations. Cate, in particular, talked about how she has been a volunteer member of a number of boards throughout her career.
This especially interested me as, though my degree is in Biological Sciences and I currently intend to pursue a career in scientific research (at least as my first career), doing as Cate does and volunteering on boards outside of work could be a way for me to also explore an interest in the more business-oriented side of the world of work. It was also eye-opening to hear how autonomous both Cate and Karen’s work is.
Initially, I have always been put off by the thought of working in an office as I had imagined to have a to-do list set by your boss on your desk every day. However, talking to the team at Re:markable I found that each member was responsible for their own work, that what they did day-to-day was up to them, and their only real assigned task was to do all they could to attain the company-wide goals they had set for the financial year.
Follow the #UoEInsights to find out what this years’ students and alumni get up to during the Insights week 3rd – 9th June.


Eilidh Steele
Eilidh is passionate about the importance of supporting students to realise their potential and develop their skills through work experience and work related learning. Eilidh leads the Internships and Work Experience team at the Careers Service. She is responsible for the Insights Programme and the Employ.ed Internship programmes that provide supported internships for students On Campus and with Small and Medium sized organisations. Eilidh is also a member of the AGCAS Placement and Work Related Learning Task Group.
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Supporting Widening Participation students to succeed with the School of Mathematics Access Scholarship.
In this post, Grace Sansom, Recruitment Officer in the School of Mathematics, highlights how their School offers scholarships to help alleviate financial pressures, which is one of the most common barriers Widening Participation students encounter. This example complements the third strand of the Widening Participation Strategy, which centres on ‘Support to Succeed’. This strand focuses on the disadvantages Widening Participation (WP) students face during their studies, and therefore may “find it harder…to succeed academically, pastorally, and socially within the University environment.” (WP Strategy 2018-2021 Guiding Principles)…
My role as Recruitment Officer for the School of Mathematics is to attract a talented and diverse cohort of students to study Mathematics at Edinburgh. One key priority that we have identified in our recruitment strategy is the need to support students from Widening Participation (WP) backgrounds, and the ‘School of Mathematics Access Scholarships’ are one of the ways we are working to enable and encourage more students to choose Edinburgh for their undergraduate studies.
For students from WP backgrounds, some of the biggest concerns about attending university are moving away from home, and the cost of financing their studies. Even with loans and bursaries from local funding bodies (such as SAAS and Student Finance England), as well as University of Edinburgh schemes such as ‘The Scotland Scholarship’, it is sometimes not enough. As a result, WP students are more likely to attend a local university and live at home when they study. If they do move away, lots of students find they have to work part-time to make ends meet and therefore have less time to focus on their studies.
All of these factors limit students in their choice of institution, and ultimately gives them an altogether different university experience. It should instead be an informed choice where they have consciously made that decision!
To combat some of this, the School of Maths have created the ‘School of Mathematics Access Scholarships’ to encourage high-achieving students to study Mathematics here and to support them in making the move to university.
The scholarships are aimed at students who are:
• Attending high schools with low progression to Higher Education
• Young people with care experience
• Young carers
• Living in areas of multiple deprivation (identified by postcode)
• Involved in LEAPS or similar Widening Participation programmes.
In addition, eligible students will have evidenced or be predicted to achieve a strong academic performance before starting university.
The award itself is worth £5,000 a year and students will receive this sum every year throughout their degree. Although the scholarship is very new (our first cohort are currently in the middle of their Year 1 exams), we have already found that the scholarship was the catalyst for some students choosing to live independently whilst studying in Edinburgh, whereas previously they had planned to commute from home. They can now afford to live in university accommodation, and do not have to worry about working part-time to cover their living costs.
Finding a way to implement the scholarship has been difficult. Ideally, we would have a more complete data set to work from, with access to household income data (currently unavailable to Schools). In reality, we are left to use information automatically gathered by the UCAS application, combined with academic performance data and additional WP factors taken from personal statements and references. The Director of Teaching and I then make our selections from a shortlist of around 60 eligible candidates.
Last year, of the six scholarship offers made, four recipients are now on the programme with us at Edinburgh. I recently met with last year’s scholarship recipients to find out what impact the awards had made on their first few months of university life. It was touching to hear that all were surprised to have been offered the scholarship, with a couple of them even feeling guilty for receiving it. After the initial shock, all of them had felt relieved, and it had significantly reduced any financial worries about going to university.
All of the students have used their scholarship in different ways. For one student who has lived independently since the age of 16, the scholarship enables them to stay in Edinburgh over the summer. For another, it means that they can focus on their studies and enjoy the full university experience, rather than spending time commuting and helping with younger siblings at home. The scholarship has also allowed students to enhance their university experience in other ways, by allowing them to join a sports club that they would have otherwise been unable to afford, or by giving them the funds to purchase their own laptop.
My favourite moment from these meetings was hearing how the rediscovery of the original offer letter gave a student the spark of motivation they needed to get through a difficult period, and the scholarship boosted their confidence in their academic ability. They realised that they had been awarded this scholarship because we believed they had the potential to succeed, and for me, that is what the scholarship is about: enabling students to recognise their own potential, to fulfil it, and to succeed.


Grace Sansom
Grace is a Recruitment Officer in the School of Mathematics at the University of Edinburgh. She leads on recruitment of UK and EU students to the School’s undergraduate and MSc programmes, with strategic oversight on developing initiatives to support the Widening Participation agenda at an Academic School level. Prior to working at the University of Edinburgh, Grace’s studies in Mathematics at the University of York led her to a graduate job in York’s Widening Participation team where she worked on multiple projects to help raise the aspirations of disadvantaged pupils in the local area.
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Scottish Wider Access Programme: Supporting adults returning to education.
In this post, Lesley Dunbar, Director of the Scottish Wider Access Programme (SWAP), explains how SWAP supports the second strand of the Widening Participation Strategy: ‘Support to Get In’. SWAP offers a strong commitment towards a ‘transparent route into the University for learners undertaking a range of qualifications in a range of settings’. The University is proud to support SWAP (and SWAP East, situated on Buccleuch Place and is a partnership between colleges and universities in the east of Scotland), which aims to support access to higher education for adults returning to education – an important and often overlooked student group. SWAP students are eligible for a context plus flag in Edinburgh’s admissions process and therefore (wherever possible) will be made an offer…
The Scottish Wider Access Programme is a partnership of colleges and universities in Scotland. Our aim is to promote and support widening access to higher education for adults who have been out of education for some time and who, mostly, have qualifications below Level 6. Colleges across Scotland run one year SWAP access programmes to prepare students for entering higher education. Some are specialist, e.g., in Engineering, Medical Studies, Nursing, whilst others such as the Physical/Life Sciences or the Humanities programmes are more general and offer routes into many different degrees. Last year, over 1600 mature students (from as far south as Galloway to as far north as Thurso) studied on a SWAP access programme. Of those who successfully completed the year, over 90% entered higher education. All universities in Scotland offer places to SWAP students.
It’s a proven widening access programme that changes lives.




Gillian's Story
Gillian Wilson originally attended Pennicuik High School and, after having completed S6, entered the labour market – but with the notion that teaching might be a vocational calling. For some 20 years she worked with Air UK and then KLM City Hopper. But when their Edinburgh base was closing she knew that she would need to think about what she did next. Although her career in the airline industry was satisfying, her increasingly active involvement with her children’s local school resurfaced the notion of teaching.
With strong support from her family, she enrolled on a SWAP Access Programme with a view to studying at the University of Edinburgh. Gillian matriculated as an undergraduate student here in Edinburgh in 2016 – the first in her family to do so.
Travelling to class each day from Dunfermline, Gillian feels that there is a good bunch of her class that work and study collaboratively. While the academic challenge is clear, she and her colleagues are more than ready for it, while the support of her peers, as mentioned, along with academic staff. Balancing study and life requires that you are well organised, and it’s clear that her 20 years of professional experience have clearly prepared Gillian for this. The university’s child care fund is vital for Gillian, as she says, ‘it makes a huge difference. The kids are happy and I don’t need to worry about them’.
Gillian’s future plans – after completing her MA (Hons) Primary Education with Scottish Studies at Moray House – are those that first surfaced when in S6; she is going to become a teacher. This really is her vocation. She adds, ‘if I can do it then you can do it. Believe in yourself and follow your goals.’


Jenny's Story
Jenny, Access to Nursing Fife College 16/17, and current Dundee University student, writes: Higher education was never going to be on the cards for me as quite an unruly teenager. I was going to get a job straight out of school and go on holiday. And I did. I had a long and often painful childhood that saw me in and out of poverty and with very little a lot of the time. My mother was single and an immigrant that couldn’t read and write English very well. I was one of those children that didn’t have many life chances in terms of education and social status. During high school I skipped many classes and truanted quite often, resulting in either failed exams or not quite getting the grades I had anticipated. In truth, I didn’t really care. Then of course inevitability set in as I grew older and I watched as many of my friends went off to college or university, but I knew that would never happen for me. I wasn’t smart enough or had the patience.
While living in London and having a number of conversations with friends I decided to investigate access to nursing courses at Fife College and applied at age 21 and to my surprise, got in! I still didn’t feel that I would be able to get into university but once I learned that SWAP would offer help and support with your chances of getting into university I was elated. A huge weight was lifted from my shoulders. Finally, I began to think that I, me of all people would go to university!
I am now a mere 4 months away from being a registered nurse! I keep in close contact with SWAP and have even been a mentor for access to nursing students twice on their behalf. Being a SWAP student gave me the ability to do what I knew I could achieve but didn’t have the confidence to!


Lesley Dunbar
Lesley is the Director of the Scottish Wider Access Programme (SWAP) East. She leads and directs the work that SWAP does to support students, colleges and universities in accessing routes into higher education for adult returners. She works with and reports to the Scottish Funding Council and the institutions within the SWAP East partnership on widening access. Prior to coming to SWAP, Lesley worked in the college sector in the west of Scotland for over 18 years, in the areas of community learning, international development, short course and outreach activity. She believes passionately that widening participation to disadvantaged groups is not about lowering standards, but is about helping to level the playing field and to give students, who have the potential, the opportunity to succeed within higher education.
The University of Edinburgh is part of the SWAP consortia and hosts SWAP.
For more information on SWAP, please go to: www.scottishwideraccess.org.
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Access to the Professions: Inspiring and engaging students in secondary state schools.
In this post, Anais Banag, a fourth-year law student at Edinburgh Law School, shares her experience of being involved with ‘Access to the Professions’, a programme that provides secondary state school students with opportunities, encouragement and detailed advice about careers in law, medicine and veterinary medicine careers, as well as guidance on school course choices and the UCAS application process…
When discussing widening participation, attention is often focused on the last two years of secondary school. It is in these two years, principally the last, where the students feel the pressure, and this can be extremely daunting. Access to the Professions (ATTP) subverts these expectations by providing its support and services to students at an earlier, yet crucial, stage in the journey to achieving a career in law, medicine or veterinary medicine. In doing so, they embody the first important strand of the Widening Participation strategy: Aspiration and Early Engagement.
Despite having often flirted with the idea of studying law, particularly after watching gripping episodes of Law and Order, I had never given much consideration to what would be required to become a law student. I had no exposure to law and, in fifth year, when I approached a local law firm with my sparse CV I was turned away. I knew no lawyers, my parents knew no lawyers, and my school work experience had been limited to working in the local council. Common barriers that many prospective law, medicine and veterinary medicine students face are due to these subjects not existing at secondary level, lack of school knowledge, and no school or family connections or sometimes support. It is at this stage that it is very easy for students to discount their aspirations, but, fortunately, I became involved with Edinburgh’s Access to the Professions early on. I had received my results, and was wondering what was possible for me, when I remembered that I had seen their flyer at school.
The importance of early engagement is it that turns a fanciful thought into a real possibility and provides the student with a goal. In fourth year, university seemed very distant but the mere alert of their emails and notification of the opportunities available, kept my dream in my line of sight. What I appreciated most about Access to the Professions at this early stage was that there was never any pressure for me to participate. At first, my engagement was merely passive, but this allowed me to decide if law really was something that I was interested in. Access to the Professions understood that everyone moves at their own pace and that, especially at such a young age, dreams change.
The best-prepared applicants are able to show that they have a realistic view of the life, skills and qualities of a lawyer, doctor or vet.
(ATTP webpage)
As a high school student, this quote was very daunting. However, I was dedicated to gaining this experience, and this is where the support provided by Access to the Professions became invaluable. An example of the help is the work experience opportunity they provided. The support was multi-layered: to apply I had to write about myself and why I would be right for the role, and this allowed me to practice the kind of writing and self-promotion I would need in my application for university, and later traineeships. That was support in itself. In addition, when chosen I was not only able to develop a clearer outlook of what would be involved in a law career but also forge my own connections, which I then used to set up further work experience opportunities myself. They bridged the gap that my dedication and perseverance could not and provided me opportunities that I could then use to further my experience.
Furthermore, the various events held by Access to the Professions, such as ‘So You Want to be a Lawyer?’, allowed me to have a better understanding of what would be desired of me as a law student. I met current students, other prospective students, practising solicitors, and advocates, and became familiar with the university. The exposure to the campus, students and course also provided support in that, by the time that I had chosen The University of Edinburgh, I did not feel any trepidation at the thought of going into an unfamiliar environment. I already felt part of The University of Edinburgh community.


Anais Banag
Anais Banag is a fourth-year law student. As a student of Inveralmond Community High School, she was eligible to join Access to the Professions. Since starting university, she has been an advocate for widening participation, and she has endeavoured to give back to the community that provided her with support. She has volunteered at events organised by Access to the Professions, and at a Switch Mock Court Case event. Currently, she volunteers at the Scottish Child Law Centre, and has secured a future traineeship with Gillespie Macandrew.
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Introduction to our strategy
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An introduction to the Widening Participation strategy at The University of Edinburgh
In this post, Laura Cattell, Head of Widening Participation and Deputy Director of Student Recruitment and Admissions, introduces the University’s Widening Participation strategy, and explains how it is linked to the national, socio-political context…
Volunteering as an undergraduate student in a low attaining school, I became aware of the barriers that educational and societal systems can have for individuals or groups of people. Years later, after working in the youth justice and education sectors, I moved into a role within widening participation. Working with so many fantastic students over the years has compounded my view that widening participation is not just ‘a nice thing to do’; rather, it is essential to unlock and nurture potential, and to create a wider benefit for the individuals, their families/communities, and for the universities that they attend.
The Challenge
18 year-olds from Scotland’s 20% least deprived communities are more than four times as likely to enter university as those from the 20% most deprived communities. To start to address this challenge, the Commission on Widening Access was established and published its 34 recommendations for the sector in 2016.
The school attainment gap in Scotland persists, and it is extreme for those in the most deprived communities. This situation is exacerbated by a lack of geographic mobility for disadvantaged groups of students. This applies to students from the whole of the UK, although it is particularly pronounced in the west of Scotland.
In the midst of this context, around 22% of children in Edinburgh live in relative poverty (defined as their household income being below 60% of the average income). Edinburgh is an affluent city and it ranks in the top Scottish quartile for incomes, but it is in the poorest Scottish quartile for indicators of poverty. In the most deprived areas of Edinburgh, the proportion of households living below the poverty threshold rises to 33%. This level is comparable to the rate recorded in the most deprived parts of Glasgow and almost double the rate recorded across Edinburgh’s least deprived areas.
How are we doing?
These stark statistics point towards the complexity of widening participation and a need to understand our challenges both locally and nationally. This year, The University of Edinburgh met the Commission for Widening Access targets of 10% of our intake coming from the 20% most deprived areas in Scotland three years ahead of schedule. Our students from SIMD20 (Scottish Index of Multiple Deprivation) represent 11% of this year’s UG intake. This is a positive step, but only a part of the solution. The greater challenge will be to ensure that these students are well supported at the University and go on to thrive in our academic community. Furthermore, disadvantage and under-representation goes beyond this government target. Some of our most important work focuses on learners who have been in the care system, those who are estranged from their families, and those returning to education later in life.
Of course access to University is only part of the picture. Critical to our strategy is our belief that it is never enough to simply encourage and support students into The University of Edinburgh. We want to them to succeed in their studies, reach their potential, have a chance to participate fully in every aspect of University life, and then to progress onto the career or postgraduate study of their choice. And that’s why our Widening Participation strategy focuses on the whole student journey. There are four mutually supportive strands to the strategy: Aspiration & Early Engagement, Support to Get In, Support to Succeed, and Support to Progress.


Why should this matter to you?
This is a university-wide strategy and a collective responsibility. To support moare colleagues to engage with widening participation and with the strategy we have developed guidance for each of the strategy strands which will be launched in the autumn. This months’ Widening Participation strategy-themed Teaching Matters’ posts will showcase the already rich variety of outreach and support strategies that academic and professional services staff in the University are undertaking. On 29 May, there will be an open Senate session where you can hear and discuss more on this topic. You can book on MyEd.
Concurrent to the Widening Participation strategy is the review of student support and the Thematic Reviews for support for BME students and for mature students, carers and student parents. These are vital steps in understanding the needs of our students and in striving for an enhanced student experience for a diverse student body.
As our Widening Participation strategy principles demonstrate, widening participation and inclusion can and should be the lens to everything we do. We can be both a world-leading centre of academic excellence and a place of opportunity for a diverse group of students, including those from some of the most deprived communities and under-represented groups in Scotland.


Laura Cattell
Laura is Head of Widening Participation and Deputy Director of Student Recruitment and Admissions at The University of Edinburgh. She has strategic oversight and leadership for the University’s widening participation strategy and implementation. She works closely with Colleges, Schools and professional services teams to implement this, and leads the Widening Participation team who deliver outreach and transition programmes across Scotland.
Prior to working at The University of Edinburgh Laura worked as Head of Widening Participation at The University of Liverpool and in outreach roles at Goldsmiths, University of London. She also held posts such as Vice-Chair for the Russell Group Widening Participation Association. Prior to working in HE she worked in the Youth Justice and Education sectors.
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